2022 News  

Hinge Research Institute Releases New Data on Professional Services Buyer Behavior

9/14/2022

High Growth Study data featured in MarTech Series article by Jessica Day

3/1/2022

Liz Harr interviewed on Marketing Sherpa podcast, “How I Made it in Marketing”

2/28/2022

Lee Frederiksen’s article, “Why Firms Should Consider a Digital Transformation”, is published on AccountingWEB

2/16/2022

Lee Frederiksen shares thoughts on digital transformation in new AccountingWEB article

2/16/2022

Built in Boston – “How to Prioritize People” features data from the Hinge Research Institute

2/15/2022

Data from the Hinge Research Institute is featured in Above the Law interview

2/9/2022

Constant Contact shares insights from Liz Harr in article, “Social Media Marketing Guide for Technology Services”

2/7/2022

“Why Employee Advocacy Is the Darling of Social Marketing” features data from the Hinge Research Institute

1/31/2022

Hinge Research Institute’s data featured in article from Techregister UK

1/26/2022

“B2B Thought Leadership Marketing: Rethinking Content Experiences” features insights from Hinge

1/21/2022

Hinge Research Institute’s High Growth Study 2021, Technology and Software Edition data is featured in “Tech Startup Challenges (and How to Overcome Them)”

1/20/2022

Lee Frederiksen shares data from the 2022 High Growth Study

1/19/2022

“How To Survive The Great Resignation” by Liz Harr is published on HR.com

1/16/2022

Liz Harr’s article “How To Survive The Great Resignation” published on HR.com

1/16/2022

Insights from Rowena Figueroa featured in article, “Search Listening — The Role In Public Relations”

1/14/2022

Pennsylvania Institute of Certified Public Accountants publishes article from Lee Frederiksen

1/14/2022

PICPA shares new insights from Lee Frederiksen

1/14/2022

Study: 4 Factors Helped Firms Grow 4X Faster Than Most While Staying Highly Profitable

1/10/2022

2021 News  

Ashley Bailey featured in article from BenefitsPRO

12/16/2021

Hinge Research Institute data featured in emarketer.com article

12/14/2021

“La ruta de los socios de AWS diverge para abordar el cambio del modelo de negocio” article features insights from the Hinge Research Institute’s Digital Transformation Study

12/5/2021

Hinge Research Institute’s Digital Transformation study cited in “AWS partner path diverges to address business model shift”

12/4/2021

Tech Register features data from Hinge Research Institute’s Digital Transformation Study

12/3/2021

Business Mayor features insights from Hinge Research Institute’s Digital Transformation Study

12/3/2021

Hinge Research Institute’s Digital Transformation Study data featured in article on Business Fast

12/3/2021

Data from the Hinge Research Institute is featured in an article from WiredFocus

12/3/2021

“Sales Pipeline: 5 Solutions to Manage a MASSIVE Pipeline in 2022” from Breadcrumbs features expertise from Joe Pope

11/30/2021

2020 Employer Brand Study from the Hinge Research Institute cited in Springfield Business Journal

11/29/2021

Karl Feldman’s article, “The Great Resignation”, published in Modern Contractor Magazine

11/29/2021

Minnesota Society of CPAs shares new article from Lee Frederiksen

11/29/2021

Hinge’s Liz Harr cites data from Inside the Buyer’s Brain research study in new article from Strategic Communications

11/16/2021

Strategic Communications’ article, “The Importance of Aligning Marketing and Sales” cites Lee Frederiksen

11/11/2021

Curt.org shares new blog post from Karl Feldman

11/10/2021

Construction Executive publishes “Four Ways to Attract and Retain Employees During the Great Resignation” by Karl Feldman

11/2/2021

Article from the HR Director features data from the Hinge Research Institute

10/29/2021

New article from Karl Feldman published in SMPS’ Marketer Magazine

10/12/2021

Hinge Research Institute mentioned in article published on Accounting Jobs 101

10/9/2021

Hootsuite’s article “Why Piggybacking on Your Brand’s Social Posts is Great for Your Career” cites

10/8/2021

Accounting Today shares Lee Frederiksen’s perspective on the two evergreen rules of social media

10/6/2021

PICPA shares article from Lee Frederiksen on the co-branded 2021-2022 AAM Marketing Budget Benchmark Study

9/24/2021

Lee Frederiksen shares insights on “How companies can learn from the resignation wave” with the Ohio Society of CPAs

9/23/2021

Kevin Bloom’s insights featured in article from Zapier

9/21/2021

New Jersey Society of CPAs features commentary from Lee Frederiksen

9/16/2021

Hinge’s Visible Expert book cited in article by law.com

9/9/2021

“4 ways for business development and marketing to combine forces to drive growth” by Lee Frederiksen published on Accounting Today

8/31/2021

CPA Practice Advisor cites research from the Hinge Research Institute

7/31/2021

Accounting Today publishes “Maximize your marketing: 3 proven tools used by high-growth firms” by Lee Frederiksen

7/30/2021

Article from Liz Harr featured in list by Advisorpedia

7/24/2021

Article from Lee Frederiksen cited in Journal of Accountancy

7/19/2021

Lee Frederiksen shares insights from the AAM Budget Benchmark Study on Bill.com

6/21/2021

Bill.com announces release of co-branded research study with the Hinge Research Institute

6/14/2021

Hinge Research Institute co-branded study featured on Bill.com

6/14/2021

Hinge Research Institute’s Employer Branding Study cited in “7 Interviewing Tips to Improve Cultural Fit”

6/14/2021

Employee Advocacy study cited in article by Inrelay

6/11/2021

Joe Pope cited in article, “Financial services social media strategy: trends and recommendations”

6/10/2021

Liz Harr and the Hinge Research Institute featured in article from MarketingSherpa

6/9/2021

“The 2 Types of Accounting Firm Marketing Models and Which One Your Firm Should Adopt Today” from Lee Frederiksen published on Bill.com

6/8/2021

“How to Write a Great Press Release Headline (w/ Examples & Tips)” article features expertise from Rowena Figueroa

6/7/2021

Prowly article features insights and examples on how to write a press release headline from Rowena Figueroa

6/7/2021

Business2Community cites blog post from Lee Frederiksen on Value Based Pricing

6/7/2021

AccountingToday features Hinge Research Institute and AAM’s Marketing Budget Benchmark Study

6/4/2021

AAM Study Finds 45% of Firms Positively Impacted Despite Turbulent Year

6/3/2021

Remote Work Solutions features insights from Lee Frederiksen on the AAM Marketing Budget Benchmark Study

6/3/2021

Lee Frederiksen and Hinge Research Institute featured in article on Remote Work Solutions

6/3/2021

Foleon highlights insights from Hinge Marketing in new blog post

6/1/2021

“Aligning Marketing and Sales: Why It’s Important and How to Do It” features insights from Lee Frederiksen

6/1/2021

EpicPresence cites expertise from Kevin Bloom in article, “Over Reliance on Bad Analytics Sours Your Content Marketing”

6/1/2021

Hinge’s perspective on employer branding included in article from Entrepreneur

5/23/2021

Inside the Buyer’s Brain book cited in article from Information Today, inc.

5/20/2021

Lee Frederiksen quoted in article around audio content marketing

5/19/2021

Latest data from Karl Feldman on the 2021 High Growth Study: AEC edition shared with Construction Executive

5/17/2021

Hinge’s Employer Branding Study featured in article by Tribune Content Agency

5/16/2021

Lee Frederiksen interviewed on the Thought Leadership Project podcast

5/7/2021

Lee Frederiksen shares new ideas on growth in latest blog post on Accounting Today

5/4/2021

American Express blog includes recommendations from Hinge’s Kevin Bloom

4/22/2021

Insights from Rowena Figueroa featured in article from Bloomberg on emojis

4/16/2021

Insights from Lee Frederiksen are included in blog post from Morey Creative Studios

4/15/2021

LegalZoom quotes Lee Frederiksen, High Growth Study in article on business growth during the pandemic

4/14/2021

Lee Frederiksen shares online lead generation tips in new article for Accounting Today

4/2/2021

Hinge study cited in employee advocacy article on Smarp.com

3/31/2021

Hinge blog post cited in article from Emma

3/29/2021

Tips for accounting firms on social media revealed in new article from Lee Frederiksen on AccountingWEB

3/26/2021

Employee Advocacy study cited in article on Smarp.com

3/23/2021

“Educating B2B Buyers About Your B2B Services In New Era” article from B2B Woo cites Hinge data

3/18/2021

Hinge research data cited in article by Oktopost

3/15/2021

Hinge blog post cited in article from Georgia Tech Boot Camps

3/13/2021

Lee Frederiksen shares tips for increasing your firm’s visibility through Google tools in article on Accounting Today

3/12/2021

Hinge research study included in article, “Employee Advocacy: Marketing’s Secret Weapon”

3/11/2021

Orientation.Agency cites Hinge research data in article on B2B pharma brand promotion

3/10/2021

Hinge Research Institute referenced in article from Merca2.0

3/10/2021

Denave cites Hinge blog post in latest article

3/9/2021

Hinge Research Institute, Employer Branding Study referenced in article from Nicholas Associates

3/8/2021

Compass Offices uses Hinge research in article, “Becoming a Brand Rock Star: Tips to Train Employee Advocates Effectively”

3/8/2021

AccountingWEB shares new article from Lee Frederiksen

3/5/2021

Negocios AGS references Hinge Research Insititute data in latest article

3/4/2021

Hinge Research Institute data referenced in article on Solucionesefectivasonline.com

3/2/2021

“4 Keys to a Winning Sales Culture” article cites Inside the Buyer’s Brain study from the Hinge Research Institute

2/26/2021

Minner.hu cites Hinge Research Institute data in latest post

2/25/2021

2020 High Growth Study cited in article, “5 ways that growing a partnerships team can help your business thrive”

2/25/2021

VAR Insights publishes article from Kelly Waffle on Inside the Buyer’s Brain: Technology & Software Edition

2/25/2021

AccountingWEB features data from the Hinge Research Institute in latest article

2/23/2021

Article from Lee Frederiksen published in Accounting Today

2/17/2021

“Finding New Clients: Responding to Evolving Behaviors” published in by PICPA

2/12/2021

Lee Frederiksen provides insights on “Build Your Accounting Firm’s Reputation in 5 Steps”

2/11/2021

AccountingWEB shares “How Accountants Can Become Marketing Experts” by Lee Frederiksen

2/9/2021

Insights from Lee Frederiksen featured in latest article from Accounting Acceleration

2/6/2021

MarketingCharts publishes article featuring data from the 2021 High Growth Study

2/3/2021

Hinge data cited in article from Smarp

1/26/2021

Lee Frederiksen quoted in article by Compt

1/22/2021

Hinge Research Institute featured in article on “10 Consulting Trends You Should Be Ready For In 2022”

1/22/2021

Marketing Insider Group article cites data from the Hinge Research Institute, Employer Brand Study

1/21/2021

SAP blog refers to Hinge Research Institute’s Employer Brand Study

1/13/2021

“Relevance, Visibility and Top Talent Are Keys to Success in an Uncertain Market” published in Construction Executive

1/13/2021

Blog post from Austin McNair mentioned in article, “Top 5 B2B Marketing Strategies for Startups”

1/11/2021

Blog post from Lee Frederiksen included in “December 2020 B2B BD, Sales and Marketing insights round-up”

1/9/2021

Article on Smarp.com features data from Hinge

1/9/2021

Socialnomics shares new blog post from Kelly Waffle on Inside the Buyer’s Brain: Consulting Edition

1/9/2021

2020 News  

In latest Accounting Today article, Lee Frederiksen states that the secret weapon for success is Visible Expertise

12/30/2020

Commentary from Lee Frederiksen on the cost of video production featured in article, “14 Video Marketing Lessons from the Experts”

12/29/2020

New article from Katy Pultz and Karl Feldman published in SMPS’ Marketer Magazine

12/29/2020

DM Magazine publishes article from Lee Frederiksen on new research study, Inside the Buyer’s Brain

12/28/2020

Perspective from Lee Frederiksen included in “State of the Profession 2019 Roundtable” from The CPA Journal

12/27/2020

Commentary from Rowena Figueroa featured in article, “What Media Layoffs and Consolidation Mean for Your PR Plan”

12/23/2020

Lee Frederiksen shares thoughts on prospect research in article on AccountingWEB

12/22/2020

“What You Should Expect From Your Marketing Department” article by Lee Frederiksen published on Advisorpedia

12/17/2020

Lee Frederiksen shares tips and tools for conducting prospect research in new article for Accounting Today

12/14/2020

New article from Liz Harr published by Constant Contact

12/9/2020

Rowena Figueroa quoted in article, “Startups: How to Save Money on Public Relations”

12/4/2020

AccountingToday identifies Lee Frederiksen on list of Top 100 Most Influential People

12/2/2020

AccountingWEB publishes “Can Your Business Adapt to Buyer Behavior?” by Lee Frederiksen

11/25/2020

Precision Marketing Group references Hinge Research Institute, Inside the Buyer’s Brain study in latest article

11/19/2020

Lee Frederiksen interviewed in Authority Magazine

11/16/2020

Hinge Research Institute study highlighted in CPA Practice Advisor article

11/13/2020

New article on niche marketing by Lee Frederiksen published in Accounting Today

11/13/2020

High Growth Study data published in article, “How do high-growth businesses do marketing differently?”

11/10/2020

Hinge Research Institute, High Growth Study featured in article by Construction Executive

11/8/2020

The Best Customer Guide features data from Inside the Buyer’s Brain research study in latest article

11/6/2020

New article from Lee Frederiksen published in PICPA

11/6/2020

Liz Harr interviewed for Thrive Global on, ” 5 Things You Need To Build A Trusted And Beloved Brand”

10/30/2020

Prowly cites expertise from Rowena Figueroa in article on press kit examples

10/28/2020

Lee Frederiksen shares insights on why employer branding is important for accountants in new article on AccountingWEB

10/28/2020

AccountingToday article, “Expanding services during a pandemic: How automation helps” cites Hinge Research Institute study

10/20/2020

Lee Frederiksen discusses changes within the consulting industry in an interview with Quartz

10/11/2020

Karl Feldman and Katy Pultz share tips in new article “Attracting and Keeping Talent for the New and Next Normal”

10/2/2020

“Does Your Business Model Still Serve You – and Your Clients – Well?” by Lee Frederiksen published in AccountingWEB

9/24/2020

“How to Conduct a Marketing Analysis” article on Business.com cites expertise from Kelly Waffle

9/4/2020

Hinge Partner Liz Harr Interviewed by Authority Magazine on Being A Woman Business Leader During COVID-19

9/3/2020

New Interview: “How Elizabeth Harr of Hinge Tackles The Extreme Work Life Balance Of Being A Woman Business Leader During COVID-19”

9/3/2020

Lee Frederiksen, CPA Journal publish “Eleven Ways to Reboot Business Momentum in the Midst of COVID-19”

8/28/2020

Accounting Today article from Lee Frederiksen announces the release of the latest Employer Branding Study

8/26/2020

AccountingWEB, Lee Frederiksen share insights on how to rebuild business development programs for a virtual world

8/26/2020

CPA Growth Trends blog publishes “Content Marketing Key for High-Growth Accounting Firms”

8/25/2020

Liz Harr shares insights from the 2020 High Growth Study in new article on consultancy.uk

8/24/2020

Hinge Research Institute, Employer Brand Study featured in article from Retail Wire

8/21/2020

Kelly Waffle shares insights around Employer Brand Study with Socialnomics

8/20/2020

Lee Frederiksen announces release of Employer Brand Study in new article on HR.com

8/17/2020

Career Tool Belt shares insights from Lee Frederiksen, Employer Brand Study

8/15/2020

Hinge partner Liz Harr provides perspective in new article, “6 Tips to Increase Sales by Building Relationships”

8/14/2020

New article from Lee Frederiksen on Accounting Today shares insights on how to meet changing client expectations

8/7/2020

E-Commerce Times includes insights from Lee Frederiksen

8/6/2020

E-commerce Times article cites Lee Frederiksen

8/6/2020

Lee Frederiksen quoted in E-Commerce Times article

8/6/2020

Lee Frederiksen provides insight on Employer Brand Study in article, “Culture rivals pay, some job seekers say”

7/31/2020

Lee Frederiksen advises on how to build client trust post covid-19 in new article on AccountingWEB

7/29/2020

Hinge Research Institute co-branded study highlights key trends for accounting advisory industry

7/28/2020

Kelly Waffle interviewed by The Binge Factor podcast

7/28/2020

Article from Katy Pultz shared on Business2Community

7/23/2020

6 out of 10 of Today’s Job Seekers Want a Company That Shares Their Values—7 Out of 10 Recruiters Agree

7/20/2020

Liz Harr Interviewed by Authority Magazine on Building a Trusted Brand

7/19/2020

Enterprise Times features release of Bill.com, CPA.com, Hinge Research Institute c-branded study

7/6/2020

Lee Frederiksen has new article published by PICPA

7/6/2020

High growth accounting firms evaluated in latest article from Lee Frederiksen on Accounting Today

7/2/2020

Lee Frederiksen discusses value pricing in latest article for Accounting Today

7/2/2020

Content marketing programs at the heart of latest article from Lee Frederiksen on AccountingWEB

6/29/2020

Get Tech quotes Kelly Waffle in article, “MARKETING STRATEGY FOR TECH STARTUPS: EVERYTHING YOU’D EVER NEED TO KNOW”

6/22/2020

Washington Technology references Hinge in article, “3 tactics to employ as the fiscal year ends”

6/17/2020

Article from Karl Feldman published in BD+C

6/8/2020

Insights from 2020 High Growth Study published on Accounting Today

6/5/2020

Traditional Building shared Hinge Research Institute’s 2020 High Growth Study: AEC Edition

6/1/2020

Business2Community shares new article from Lee Frederiksen on target market research

4/15/2020

Hinge Research Institute data featured in article from TLNT

4/10/2020

HR Dive cites data from Hinge Research Institute’s Employer Brand Study

4/9/2020

Over 50% of Professional Service Firm Employees Criticize Employers’ Response to COVID-19 as Insufficient [New Report]

4/6/2020

Hinge Website and Logo Design Projects Win Awards

4/3/2020

The Versed article, “5 Benefits Your Brand Can Unlock With Better Employee Advocacy” cites Hinge Research Institute data

3/31/2020

Hinge Clients Respond to the Unfolding COVID-19 Crisis

3/27/2020

BD+C includes Hinge as a resource for information on how the covid-19 pandemic is impacting the AEC industry

3/13/2020

Destination CRM shares key insights from Hinge Research Institute’s 2020 High Growth Study

3/9/2020

Hinge insights featured in article, “4 Brand Strategies To Nab From The Big Dogs” published on Forbes

3/5/2020

Interview with Kelly Waffle titled, “Here Are 5 Things You Should Do To Become a Thought Leader In Your Industry” published by Thrive Global

3/3/2020

“5 Marketing Strategies to Fire your Growth” by Liz Harr is published in Washington Technology

2/28/2020

Kelly Waffle interviewed on “5 Things You Should Do To Become a Thought Leader In Your Industry”

2/26/2020

Marketing Charts publishes data from Hinge Research Institute

2/21/2020

“6 Steps to Preparing Your Marketing Budget and Plan” by Kelly Waffle published by Professional Services Council

2/19/2020

New Study Reveals How Some Professional Services Firms Are Growing 3X Faster and Twice as Profitable than Average

2/18/2020

Lee Frederiksen’s article “7 ways to boost your firm’s visibility during tax season” is published in Accounting Today

2/13/2020

Lee Frederiksen’s “Facebook Do’s and Don’ts: How Accounting Firms Can Make Use of This Powerful Tool” is published in AccountingWEB

2/13/2020

Deltek Management and IT Consulting Blog Publishes “How Consulting Firms Win – part 2” by Kelly Waffle

2/12/2020

Talk CMO mentions High Research Institute’s 2020 High Growth Study in latest article on partnership marketing

2/11/2020

“Female Disruptors: ‘How Liz Harr of Hinge is shaking up how we think about selling and marketing'” published by Authority Magazine

2/6/2020

Deltek Management and IT Consulting Blog Publishes “How Consulting Firms Win” by Kelly Waffle

1/22/2020

Hinge Research Institute study on Employee Advocacy cited in article by Socxo

1/12/2020

Lee Frederiksen’s article “Is the Rainmaker Model Drying Up?” is published in Accounting Today

1/10/2020

“How to Make an Effective Marketing Plan for Your Accounting Firm” by Lee Frederiksen is published in AccountingWEB

1/8/2020

Lee Frederiksen’s expertise included in “Perspective on Revenue Growth and Profitability: Lee Frederiksen”

1/7/2020

Lee Frederiksen included on list of top social media influencers to follow

1/7/2020

2019 News  

“State of the Profession 2019 Roundtable” is published in CPA Journal, featuring thoughts from Lee Frederiksen

12/31/2019

Accounting Today publishes Lee Frederiksen’s article “Marketing to the C-suite: How to get the attention of top executives”

12/26/2019

Bill.com publishes Lee Frederiksen’s “Becoming a High-Growth Accounting Firm: What Research Shows About Marketing Budget Spending”

12/22/2019

New Book by Leadership Expert Jo Miller Taps Expertise of Hinge Partner Liz Harr

12/13/2019

Accounting Today Names Hinge’s Lee Frederiksen to the 2019 Top 100 Most Influential People in Accounting List

12/6/2019

“Why Your Firm Should Consider a New Approach to Marketing” by Lee Frederiksen is published in AccountingWEB

12/4/2019

Washington Technology publishes “7 steps to a better marketing plan and budget” by Liz Harr

12/2/2019

“How to Create a Solid Marketing Budget and Plan” by Liz Harr published by Professional Services Council

12/2/2019

VAR Insights publishes “5 Benefits Of Conducting A Marketing Planning Process” by Liz Harr

11/8/2019

Hinge Research Institute co-branded study included in article by FlashPoint Marketing

11/1/2019

Washington Technology publishes “The 7-Step Marketing Planning Process” by Liz Harr

10/31/2019

Professional Services Council publishes “Top Tips for Planning Your Marketing Strategy” by Liz Harr

10/29/2019

Lee Frederiksen’s article “7 steps to successful marketing automation for accounting firms” is published by Accounting Today

10/29/2019

Lee Frederiksen shares the release of new co-branded research study with AAM

10/28/2019

New Study Reveals Secrets to Significant Growth in AccountingWEB

10/28/2019

CPA Practice Advisor publishes insights from the latest Hinge Research Institute research study

10/24/2019

Six Differentiating Tools Every Personal Brand Needs” by Liz Harr is published in Theglasshammer.com

10/24/2019

City Biz List announces release of study from Hinge Research Institute

10/22/2019

Theglasshammer.com publishes “Creating Your Personal Brand – One Step at a Time” by Liz Harr

10/21/2019

New Research Study Reveals How High-Growth Accounting Firms Generate Nearly $1 Million More in Revenue Per Equity Partner

10/21/2019

Accounting Today publishes Lee Frederiksen’s article “How to grow your accounting firm up to 10X faster”

9/27/2019

Professional Services Council publishes “5 Keys to a Powerful and More Effective B2G Website” by Liz Harr

9/20/2019

Email Vendor Selection Publishes Interview with Kelly Waffle

9/19/2019

“8 Ways Your Content Marketing Is Failing” by Liz Harr, published on VAR Insights

9/18/2019

Liz Harr’s “Are You Promoting Your Employer Brand in the Right Places?” published by EveryoneSocial

9/17/2019

“7 Steps to Successful Marketing Automation” by Lee Frederiksen is published in AccountingWEB

9/17/2019

NACVA shares Lee Frederiksen’s “The Seven Steps of Mastering an Effective Elevator Pitch”

9/4/2019

Construction Executive publishes “Three Reasons Construction Firms Should Invest in Online Visibility” by Karl Feldman

8/29/2019

AccountingWEB publishes Lee Frederiksen’s “Where’s the Best Place to Find New Talent?”

8/28/2019

Lee Frederiksen’s article “Where should you be looking for top accounting talent?” published by Accounting Today

8/28/2019

Professional Services Council publishes “5 Keys to a Successful Employer Branding Strategy” by Liz Harr

8/28/2019

“5 steps to building a more effective referral engine” by Liz Harr is Published by Washington Technology

8/13/2019

“Why is digital branding important?” by Lee Frederiksen is published in Accounting Today

8/13/2019

Liz Harr’s “5 Factors in Planning your Employer Brand” published by Professional Services Council

7/19/2019

Lee Frederiksen’s “7 Ways to Develop Your Digital Branding Strategy” published in AccountingWEB

7/17/2019

Accounting Today publishes Lee Frederiksen’s article “Where should you be looking for top accounting talent?”

7/12/2019

Karl Feldman published in Construction Executive – “The Changing Landscape of AEC Marketing in 2019 and Beyond”

7/12/2019

Minnesota Society of CPAs publishes Lee Frederiksen’s “How high-growth accounting firms are outperforming their competitors”

7/12/2019

Bill.com publishes Lee Frederiksen’s “How to Get Going When the Growing Gets Tough”

7/8/2019

AccountingWEB publishes Lee Frederiksen’s “Why Your Firm Should Develop a Digital Brand”

6/26/2019

Professional Services Council publishes “3 Ways Strong Employer Branding Helps Your Firm” by Liz Harr

6/19/2019

Washington Technology publishes “How referrals work, and how to get more” by Liz Harr

6/7/2019

Accounting Today publishes Lee Frederiksen’s article “How to prepare your firm’s marketing budget and plan”

5/23/2019

AccountingWEB publishes Lee Frederiksen’s “Are You Tracking Your Firm’s Goals?”

5/16/2019

New Jersey Society of CPAs publishes Lee Frederiksen’s “How to Prove Value: Loyalty v. Satisfaction”

5/15/2019

Liz Harr’s “Why Your Government Contracting Strategy Should Include Visible Expertise” Published in Professional Services Council

5/7/2019

“Top 7 AEC Marketing Trends to Watch for in 2019” published on PHCPPros

4/26/2019

Lee Frederiksen’s article “The right and wrong approaches to marketing planning” is published in Accounting Today

4/25/2019

“Using M&A in your high-growth strategy” by Lee Frederiksen is published in Accounting Today

4/17/2019

BD+C publishes “Opportunities and challenges you may face in an M&A and how to tackle them” by Karl Feldman

4/11/2019

Karl Feldman Interview with Chuck Kent Published on Lead the Conversation

4/8/2019

Lee Frederiksen’s “How to Differentiate your Accounting Firm” published by Accounting WEB

4/4/2019

CEO World Publishes Interview with Karl Feldman

3/20/2019

Lee Frederiksen’s article “How to stand head and shoulders above your competitors” is published in Accounting Today

3/13/2019

Lee Frederiksen’s “How High Growth Professional Services Firms Outperform Their Competitors” published by Accounting for Growth Limited

2/19/2019

BD+C publishes “Strategies and Tools to Help Navigate a Successful M&A” by Karl Feldman

2/19/2019

Liz Harr published in Washington Technology – “7 Overlooked Opportunities to Boost Your Value”

2/8/2019

Liz Harr interviewed in Forbes article “Employers: Don’t Stop Your Team From Building Personal Brands”

1/25/2019

Karl Feldman Published in BD+C

1/23/2019

Lee Frederiksen’s “7 Tips for a Winning Firm Marketing Plan” published by Accounting WEB

1/22/2019

Accounting Today publishes “How to track the success of your marketing plan” by Lee Frederiksen

1/22/2019

“Channel Marketing: The Metrics That Matter Most” by Liz Harr, published on VAR Insights

1/18/2019

Lee Frederiksen’s article titled “How to make your strategic marketing agile” published by Accounting Today

1/4/2019

PE Magazine Publishes “How Engineering Firms Can Attract – and Keep – Top Talent” by Karl Feldman

1/3/2019

2018 News  

AccountingWEB publishes “Marketing Planning Mistakes to Avoid”

12/20/2018

Legal Marketing Blog publishes “A Conversation with Lee Fredriksen, Ph.D”

12/18/2018

Liz Harr published in Washington Technology – “9 Steps to Building Your Unique Value Proposition”

12/13/2018

VARInsights publishes “4 Low- Or No-Cost Tools To Help Sell Your Sales Team” by Liz Harr

12/13/2018

Karl Feldman published in Construction Executive

11/8/2018

Washington Technology – Five Winning Strategies for Attracting Top Talent by Liz Harr

11/2/2018

Accounting Today publishes “Referrals are Drying Up: Here’s How to Replace Them”

10/30/2018

Liz Harr published in VARInsights

10/24/2018

Lee Frederiksen’s article on M&A Pitfalls Published in AccountingWEB

10/16/2018

Accounting Today publishes “Winning New Business: How to Market Yourself as an Expert”

10/10/2018

VAR Insights published “How Your Firm Can Thrive In The Age Of Commoditization”

9/13/2018

AccountingWEB publishes “5 Strategies to Avoid a Dull Website”

9/12/2018

Liz Harr Published in Professional Services Council

8/29/2018

BD+C Publishes “Marketing for Engineering Firms: 3 Reasons to Embrace the Revolution

8/20/2018

Washington Technology – 10 Strategies Before you Automate Your Marketing by Liz Harr

8/20/2018

AccountingWEB publishes “Why Your Firm’s Marketing is Not Working”

8/9/2018

Accounting Today publishes How to Market Yourself as an Expert to Clients

8/7/2018

VARinsights publishes “4 Key Factors in Cross-Selling Services Effectively” by Liz Harr

8/6/2018

Professional Services Council publishes “5 Business Growth Strategies for Your Professional Services Firm” by Liz Harr

8/6/2018

AccountingWEB Publishes “4 Core Elements for Successful Firm Marketing” by Lee Frederiksen

8/6/2018

Journal of Accountancy article features Lee Frederiksen

7/16/2018

BD+C publishes “AEC Marketing Fundamentals Can Still Have a Role in Winning New Business”

7/16/2018

MSPinsights publishes Top 10 Marketing Tactics of High-Growth Tech Firms

7/13/2018

VARinsights publishes Top 10 Marketing Tactics of High-Growth Tech Firms

7/13/2018

Accounting Today publishes Securing Buy-In from Stakeholders in Marketing Your Firm

7/13/2018

Washington Technology publishes How to Manage Your Brand in a Crowded Marketplace

7/13/2018

Professional Services Council publishes Tips to Unify Your Business Development and Marketing

7/13/2018

BD+C publishes How Your AEC Firm’s Brand Affects Recruiting Top Talent

7/13/2018

AccountingWEB publishes 5 Tips for Future-Proofing Your Marketing Efforts

7/13/2018

VARinsights publishes How The Highest-Growing Tech Firms Address Marketplace Threats

7/13/2018

MSPinsights publishes How The Highest-Growing Tech Firms Address Marketplace Threats

7/13/2018

Washington Technology publishes How to Differentiate in a Commoditized Market

7/13/2018

Professional Services Council publishes 6 Tips to Survive in a Changing Marketplace

5/20/2018

Accounting Today publishes why your marketing isn’t working: implementation vs. impact

5/17/2018

AccountingWEB publishes How to Get the Firm Website You Need

5/9/2018

BD+C publishes “How to Acquire Speaking Engagements and Hone Your Skills”

5/3/2018

BD+C publishes 4 Reasons to Pursue Speaking Engagements by Karl Feldman

4/27/2018

Accounting Today publishes article about how to improve your elevator pitch

4/24/2018

Service Contractor Magazine Publishes Sales and Marketing Strategies that Drive Growth

4/20/2018

PSMJ Publishes What Sets High-Growth Architecture/ Engineering Firms Apart?

4/16/2018

AccountingWEB Publishes Are You Hiding From Potential Clients by Lee Frederiksen

4/12/2018

AccountingWEB Publishes “Are You Sabotaging Your Referrals?” by Lee Frederiksen

4/10/2018

B2B News Network Publishes 11 Strategies for B2B Website Development

4/7/2018

Washington Technology Publishes 5 Marketing Challenges you Have to Overcome

4/5/2018

Accounting Today Publishes Article on How to Deal with Client Stress During Tax Season

4/3/2018

Washington Technology Publishes Article on Marketing ROI

3/27/2018

CareerMetis Publishes Article on Personal Branding

3/18/2018

BD+C Publishes “Prioritizing your Marketing Initiatives” by Karl Feldman

3/8/2018

Accounting Today Publishes Article on Surviving and Thriving in an Evolving Marketplace

2/27/2018

AIA DC Publishes The Role of Research in Enhancing the Client Experience

2/23/2018

VAR Insights Publishes Q&A with Liz Harr on Positioning Yourself as a Thought Leader

2/22/2018

Sage Advice Publishes Article on M&A

2/21/2018

RAIN Group Publishes 5 Tips for Developing Your Sales and Marketing Strategy

2/21/2018

BD+C Publishes How To Generate Architecture Leads

2/1/2018

AccountingWEB Publishes Article by Lee Frederiksen

1/31/2018

B2B News Network Publishes The Power of Marketing During a Leadership Transition

1/29/2018

Washington Technology Publishes Article on M&A Strategies by Liz Harr

1/25/2018

Attorney at Work Publishes Three Research Approaches to Help You Make Better Decisions for Your Law Firm

1/11/2018

BD+C Publishes Karl Feldman’s article 7 Steps to Ending a Low Growth Cycle

1/10/2018

CareerMetis Publishes Article on Achieving an Effective Employee Advocacy Program

1/5/2018

Accounting Today Publishes Article on Firm Growth and Profitability

1/5/2018

AccountingWEB Publishes Client Services Article by Lee Frederiksen

1/2/2018

2017 News  

B2B News Network Publishes article by Liz Harr

12/29/2017

VAR Insights Publishes 8 Effective Marketing Strategies — And How To Measure Their Success

12/8/2017

B2B News Network Publishes Why Businesses Succeed and Grow in Some Cases — and Why Others Fail by Liz Harr

12/5/2017

Sage Advice Publishes Article on How to Develop a Winning Growth Strategy

12/4/2017

Engineering.com Publishes Article on Vetting Firms

11/30/2017

Washington Technology Publishes Article on Marketing Strategies

11/28/2017

AccountingWEB Publishes Growth Strategies Article

11/21/2017

Association for Corporate Growth Publishes Article

11/20/2017

PSMJ Publishes Article on Brand Design

11/20/2017

Accounting Today Publishes Article on Skipping RFPs

11/17/2017

Inc.com Article Features Lee Frederiksen

11/16/2017

PE Magazine Publishes Personal Branding Article

11/15/2017

BD+C Network Publishes Article on High-Growth

11/14/2017

E-Commerce Times Quotes Hinge

11/7/2017

Leadtail Publishes Liz Harr’s Article on Social Media Referral Marketing

10/26/2017

B2B News Network Publishes 10 B2B Marketing Strategies for Higher Growth by Liz Harr

10/24/2017

Accounting Today Publishes Article on Business Challenges

10/19/2017

Sage Advice Publishes Article on Employer Branding

10/18/2017

BrightFunnel Publishes Article on Inbound Marketing Strategies

10/18/2017

CXps Publishes Client Experience Article

10/12/2017

AccountingWEB Publishes 7 Keys to Successful Firm Marketing Planning

10/12/2017

Theglasshammer.com publishes Article on Personal Branding

10/11/2017

CPA Growth Trends Publishes Marketing Budget Article

10/11/2017

BD+C Publishes Article on Website Design Trends

10/9/2017

Attorney At Work Publishes Personal Branding Checklist

10/5/2017

VAR Insights Publishes Q&A with Liz Harr

10/3/2017

PM Magazine Publishes Article on the Importance of Business Research

10/1/2017

HRPS Publishes Liz Harr’s Article on Employer Branding

9/28/2017

Recruiter.com Publishes Liz Harr’s Article on Recruiting Top Talent 

9/28/2017

B2B News Network Publishes Liz Harr’s article on Brand Positioning

9/26/2017

BD+C Publishes Article on Competitive Advantage

9/21/2017

HR.com Publishes Article by Karl Feldman

9/13/2017

AICPA Publishes Hinge Article on the Future of Marketing

9/11/2017

AccountingWEB Publishes Article on Branding

9/8/2017

Switch & Shift Publishes Article by Lee Frederiksen

9/6/2017

Accounting Today Publishes Article on Competitive Differentiation

9/3/2017

BD+C Publishes Article on Employer Branding

9/1/2017

Attorney At Work Publishes Hinge Article on Making Your Expertise Visible

8/31/2017

B2B News Network Publishes Liz Harr’s Article on a Successful Go-to-Market Strategy

8/30/2017

Washington Technology Publishes Final Article in 3-Part Series

8/28/2017

AccountingWEB Publishes Article on Business Research

8/28/2017

AAM Minute Publishes Marketing Culture Article

8/25/2017

HubSpot Highlights Hinge’s Employer Brand Study

8/21/2017

Lee Frederiksen Contributes to New Book, Google For Communicators

8/17/2017

VAR Insights Publishes Article on How Expertise And Trust Help Drive Sales

8/15/2017

Engineering.com Publishes Personal Branding Skills Article

8/14/2017

Washington Technology Publishes Second of Three Employer Branding Articles

8/11/2017

Accounting Today Publishes Sales and Marketing Article

8/11/2017

CPA Magazine Quotes Lee Frederiksen

8/9/2017

B2B News Network Publishes Liz Harr’s article on the B2B Marketing Planning Process

7/28/2017

Infusionsoft Publishes “5 Reasons Why Employer Branding Matters”

7/27/2017

BD+C Publishes Article on Employer Value Proposition

7/25/2017

Washington Technology Publishes First of Three Employer Branding Articles

7/21/2017

VAR Insights Publishes Article on Reseller Growth Strategies

7/20/2017

AccountingWEB Publishes Hinge Article on M&A

7/12/2017

Karl Feldman Quoted in Engineering Inc. Article

7/7/2017

B2B News Network Publishes Liz Harr’s article on Growth Strategies

7/4/2017

AAM Minute Publishes Article on Budget Benchmark Findings

6/29/2017

AccountingWEB Publishes Hinge Article on Business Development

6/28/2017

CPA Practice Advisor Publishes Article on Competitive Advantage

6/28/2017

Accounting Today Publishes Article on Employer Branding

6/23/2017

Infusionsoft Publishes Lee Frederiksen’s Article on Overcoming Invisibility

6/21/2017

PSMJ Publishes Metrics that Matter

6/9/2017

CPA Practice Advisor Publishes Article on Social Media and Employee Engagement

6/7/2017

Accounting Today Publishes Article on Marketing Efforts

6/6/2017

Thought Leadership Article Published in Attorney At Work

6/6/2017

CMSWire.com Publishes Article by Liz Harr

5/31/2017

Washington Technology Publishes Article by Liz Harr on Personal Branding

5/26/2017

Brand Strategy Article Published on AccountingWEB

5/18/2017

SmartInsights Publishes Lee Frederiksen’s Article on Creating a Differentiation Strategy

5/17/2017

PM Magazine Publishes Article on Creating a Marketing Plan that Works

5/2/2017

HubSpot Runs Lee Frederiksen’s Article on Why Research Matters for Agencies

5/1/2017

BD+C Publishes Article on Winning New Business

5/1/2017

Lee Frederiksen’s Article on Diversification Published by AccountingToday

4/20/2017

Karl Feldman Published in Building Design + Construction

4/6/2017

AccountingWEB Publishes Hinge Article on Differentiation

4/5/2017

Lee Frederiksen Quoted in AccountingToday

4/3/2017

Hinge Recognized as a Top Consulting Blog

4/3/2017

BusinessSolutions Publishes Article by Liz Harr

3/27/2017

Liz Harr’s Article on B2B Tech Team Skills Published on Recruiter.com

3/8/2017

Karl Feldman’s Article on AEC Websites Published in Building Design + Construction

3/6/2017

AccountingToday Publishes Lee Frederiksen’s Article on Staying Visible During Busy Season

3/2/2017

AccountingWEB Publishes Hinge Article on B2B Marketing Strategies

2/24/2017

PSMJ Newsletter Runs Hinge Article on Differentiators

2/21/2017

Imageseven Podcast Highlights High Growth Study

2/21/2017

The National Law Review Highlights Hinge’s High Growth Study

2/7/2017

AIA DC Newsletter Publishes Sylvia Montgomery Article

2/2/2017

Lee Frederiksen Published in AccountingWEB

1/26/2017

PRNews Features Lee Frederiksen in Social Shake-Up Article

1/23/2017

PE Magazine Runs Article by Sylvia Montgomery

1/23/2017

Business.com Article References Liz Harr’s Blog Post

1/12/2017

Sylvia Montgomery Published in Building Design + Construction

1/4/2017

Infusionsoft Publishes Lee Frederiksen’s Article on Referrals

1/3/2017

2016 News  

AccountingToday Publishes Lee Frederiksen’s Article on Creating a Lead Generation Website

12/29/2016

Sylvia Montgomery’s Article Featured in Marketer, the Journal of SMPS

12/22/2016

Washington Technology Publishes Article by Liz Harr on Visible Expertise

12/14/2016

American Express OPEN Forum Publishes Liz Harr’s Article

12/9/2016

Journal of Accountancy Quotes Lee Frederiksen

12/1/2016

AccountingWEB Publishes Hinge Article

11/18/2016

Aberdeen Essentials Publishes Hinge Article on Research

11/17/2016

Hinge Receives Top B2B Marketing Agency Award

11/10/2016

HubSpot Runs Lee Frederiksen’s Article on Slashing Sponsorship Budgets

11/9/2016

WealthManagement.com Publishes Lee Frederiksen’s Article on Differentiation

11/9/2016

Federal News Radio Features Lee Frederiksen

11/7/2016

Lee Frederiksen Published on Inside Public Accounting

11/4/2016

Marketing Tech Insights Publishes Strategic Marketing Article

11/4/2016

AccountingToday Publishes Hinge Article on Better Prospect Targeting

10/28/2016

HR People + Strategy Publishes “Talent War Arena” Article

10/28/2016

Imageseven Airs Podcast Interview

10/21/2016

Hinge Launches 2017 High Growth Study

10/20/2016

AccountingWEB Publishes “Differentiators that Don’t” Article

10/18/2016

Growth Strategies Publishes Hinge Article on Referrals

9/28/2016

Valuable Content References Spiraling Up

9/23/2016

Liz Harr’s Article Featured in Washington Technology

9/15/2016

American Express OPEN Forum Publishes Branding Article

8/29/2016

Branding Article Featured on Recruiter.com

8/24/2016

Lee Frederiksen Participates in Book Unveiling Ceremony in Mumbai

8/23/2016

Kristin Keen Quoted in CANVAS Magazine Article

8/23/2016

Attorney At Work Publishes Hinge Article

8/4/2016

Entrepreneur Publishes Hinge Article on Differentiation

8/1/2016

Entrepreneur Publishes Hinge Article on Becoming an Influencer

8/1/2016

Lee Frederiksen’s Article on Factors That Drive Referrals Published

7/26/2016

Hinge’s Blog Selected as Top 100 B2B Marketing Blog

7/20/2016

Accounting Today Publishes Article by Lee Frederiksen

7/12/2016

Lee Frederiksen Interviewed by BL Magazine

7/8/2016

HubSpot Publishes Hinge Article on Website Spending

6/30/2016

AAM Minute Interviews Lee Frederiksen on Digital Commenting & Posting

6/30/2016

Sylvia Montgomery’s Communiqueso Interview Highlights Published

6/23/2016

Lee Frederiksen Published in AccountingWEB Article on Referrals

6/15/2016

Hinge’s Research Referenced in a Webbiquity Article on Employee Advocates

6/6/2016

Hinge Receives a Gold Communicator Award of Excellence

5/23/2016

Hinge Honored With Two Silver Communicator Awards of Distinction

5/23/2016

Hinge Honored With Two 2016 Platinum Hermes Creative Awards

5/23/2016

Hinge Receives a 2016 Gold Hermes Creative Award

5/23/2016

AIA DC Blog Publishes Sylvia Montgomery’s Article

4/22/2016

Hinge Named a Finalist for Helios Apollo Awards

4/1/2016

CNBC Publishes Commentary by Lee Frederiksen

4/1/2016

HubSpot Publishes Hinge Article on What Causes Agencies to Lose Referrals

3/22/2016

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