As part of my series of interviews about ‘5 things you need to know to create a very successful podcast’, I had the pleasure of interviewing Kelly Waffle and John Tyreman, co-host of Hinge’s “The Visible Expert Podcast.”

Kelly J. Waffle is The Hinge Research Institute Managing Director. Leveraging his deep leadership experience in corporate marketing, marketing consulting and creative agency environments, Kelly drives the Hinge Research Institute’s growth and thought leadership. On any given day, he can be found helping large companies get a better understanding of the professional services market through the Institute’s custom or licensed research — or advising firms and companies how to use research to drive content strategies and campaigns.”

Read the full interview here.