We're making headlines
AccountingWEB publishes “Why Your Firm Should Consider a New Approach to Marketing ” by Lee Frederiksen. Traditionally, marketing has been ruled by the Rainmaker model. However, this approach is changing to a team-based one. Is it time for your firm to switch? In this blog post, Lee explains why he thinks it is.
AccountingWEB is the leading online community for CPAs in the United States, providing news, software tools and guidance from top industry voices. We aim to inspire the modern accountant to embrace new ideas, develop, grow, and make changes that matter.