Email Vendor Selection published “How to get the most out of a new CDP: Top Data Experts Share Their Secrets”. In this article, Kelly provides insight on what marketers need to know about selecting (and using) a Customer Data Platform.

About Email Vendor Selection:

It isn’t easy choosing the perfect email or marketing automation tool. We know that. Our goal is to make it as easy as possible to find the right email service provider. And we strive to be a generous source of information about everything concerning that topic.