We're making headlines
“Think like a digital publisher. Today’s work-from-home environment has made traditional marketing techniques unfeasible, if not obsolete. Firms that generated 66% of their leads online grew twice as fast as those who generated only 33% or less. Push your prospects through the funnel with relevant digital content in the right format at the right time. There are few hard and fast rules as audiences vary in their learning styles and appetite for depth and detail. Some prefer podcasts to white papers. One of our clients posted a COVID-19 safety guide we helped them write. By including the right key words in the document, it was discovered by NPR and a high-profile client.”
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