About Hinge

Welcome to the leading research-based branding and marketing firm for professional services

We're your partner in growth

Growing your professional services firm, practice or individual experts comes with challenges at every turn. The market dries up. Your buyers change. You scratch your head and wonder which marketing techniques are driving high-quality leads and which are wasting time and money.

How do you deliver impressive growth and profitability—year after year? And in any economy?

At Hinge, we look to the best performing firms in your industry for answers—those that grow faster and are more profitable than the rest of the field. And we bring those insights to our clients. With decades of experience serving the professional services, we’ve solved difficult challenges like yours before. In fact, our expertise more than rivals anything you’ll get from a Big 4 consultancy, but we deliver it with exceptional personal service and efficiency. And at every step we’re at your side to support you, so you get the results you expect.

Ready to go further, faster?

Let's Talk

“Hinge has been invaluable to us for the past two years. We have learned about ourselves as a company and how to better market to our target audiences. I consider them an essential part of our marketing team.”

Karen Taylor, CDMP, CDMS-S

Senior Marketing Director, Vault Consulting

"We've seen 40% higher revenues since we rebranded. At the outset, Hinge predicted that a strong reputation and image would generate growth and attract great people. They were right."

Daniel Carter

Partner, Ascendient

“Hinge helped us tell a more compelling story and get in front of people who never would have known us before. It's like we’ve put our marketing into a higher gear—and it’s paying off in a big way.”

Gale Moericke, CISM, SICC

President, Crux

What we do

We work closely with our clients to give their businesses every advantage. Here are some of the ways we help them outperform their rivals:

And nobody is better equipped to guide your experts to new heights of visibility and prestige. In fact, we wrote the book on it.

Selected clients

See more clients »

Is Hinge right for you?

We serve professional services firms of all sizes, from growth-oriented startups to Fortune 100 market leaders. If you want a data-obsessed team of strategists, marketers, researchers, industry experts and award-winning designers on your side, you've come to the right place.

Let's Talk

Our story. In one short(ish) paragraph

Way back in 2002, a branding firm, a design firm and marketing firm came together in an industrial park in Chantilly, Virginia. And industrious we were. Hinge was born. By 2008, we found our focus: nothing but professional services. We wanted to answer a big question that nobody had cracked before—what’s the best way to market a professional services firm? To find answers, we established a research practice that combined academic rigor, a scientific methodology, psychology and a deep interest in the habits of high-growth firms. Soon we began publishing our data, writing books and turning everything we learned into the most effective marketing programs in the industry. The rest, you might say, is “ourstory.”

We’ve studied over 50,000 firms and buyers of professional services

At Hinge, we’ve been researching the fastest growing professional services firms since 2008. So we know what works and what doesn’t. We know what your buyers want, what turns them off and what they look for when hiring a firm. And these insights inform everything we do.

The result? Marketing programs that just work—and are customized to each client.

Rebranding expands a consulting firm’s reputation and potential.

READ THE CASE STORY

A boutique accounting firm positions itself to become an industry leader.