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“Freelancers give you more opportunities for earned media, which is especially valuable in turbulent times. Rowena Figueroa of Hinge Marketing says:
‘As people and businesses face unfamiliar problems, they are scrambling for reliable, valuable information to help them get through this period of uncertainty. Providing much-needed information is not only helpful to others, but it also helps organizations stay relevant even as buyer needs and behaviors shift.'”
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