Arlington, Virginia – March 12th, 2025 — Hinge today announces the launch of Spiraling Up, a new podcast designed to provide actionable insights and engaging discussions for professionals in the services industry.

Addressing the need for dynamic and insightful content in the professional services marketing space, Spiraling Up moves beyond traditional interview formats. The podcast features interactive segments and lively debates with leading industry voices, offering a fresh perspective on evolving marketing strategies and trends.

“We recognize the dynamic nature of professional services marketing and the need for content that goes beyond surface-level discussions,” stated Joe Pope, Hinge Partner and one of the hosts of the podcast. “With Spiraling Up, we aim to deliver a podcast experience that is both informative and engaging, providing listeners with practical takeaways and data-driven insights.”

Each episode of Spiraling Up is structured to:

  • Uncover Fresh Perspectives: Explore the challenges and opportunities facing professional services firms, highlighting innovative strategies and emerging trends.
  • Spark Lively Debates: Facilitate candid discussions and thought-provoking exchanges, challenging conventional wisdom and revealing new insights.
  • Reveal Actionable Insights: Provide practical examples and takeaways that can be immediately implemented to enhance marketing efforts.
  • Highlight Hinge’s Research: Integrate findings from Hinge’s original research, offering data-driven insights to inform strategic decisions.

Spiraling Up is intended for marketing professionals and business leaders in the professional services industry who seek to expand their knowledge and gain a competitive edge. The podcast aims to provide a platform for insightful discussions and practical learning, all while maintaining an engaging and accessible format.

Listeners are encouraged to explore the first episode of Spiraling Up on YouTube, Apple Podcasts, and Spotify.

For inquiries regarding Spiraling Up, please contact podcast@hingemarketing.com.