With so many marketing-related articles online, it’s hard to keep up with the best content!  Here are five of the best marketing pieces that have been published so far this month.  

A large, bold red number 1 on a white background with a soft shadow beneath it.New Research Report: How Experts Build Their Brand

By: Lee Frederiksen, Hinge Marketing 

What tools and techniques do experts use to build their brand? Our most recent study of Visible Experts researched just that. We discovered which aspects of personal brand-building are most important, such as top lead sources, most commonly used tools, and the most highly emphasized techniques. Check out the full research study for more detail!

 

A large, bold red number 2 is centered on a white background, casting a faint shadow below.

Which Social Media Accounts Really Matter and Why

Neil Patel, KISSmetrics

Social media is a key component of any online marketing plan, but which platforms are right for your strategy? Depending on your target audience, the platforms you choose to utilize can vary. This comprehensive post breaks down more than ten different social media outlets to help marketers determine which ones most effectively reach their desired audiences.

 

A large, bold, red number 3 is centered on a white background.9 Content Marketing Strategy Questions You Need to Answer

Joe Pulizzi, Content Marketing Institute

 Much like social media, content marketing is an essential technique for brands and companies today. However, many marketers overlook the basic questions they should ask when creating a content marketing strategy. Check out this post to double check the thought behind your content marketing strategy.

 

A large, bold, red number 4 on a white background.The 10 Most Popular WordPress Plugins 

By Albert Costill, Search Engine Journal

Why is WordPress the standard publishing platform for bloggers today? Users love its adaptability that comes with the vast array of plugins the site offers. With so many plugins out there, though, it can be hard to know what will work best for you. Check out the top ten most popular WordPress plugins to get the most out of your own website.

 

A large, bold red number 5 on a white background.3 Ways to Engage Your Team and Improve Your Blog

Zontee Hou and Megan Gilbert, Convince & Convert

How can you successfully launch your business’ blog with limited resources? This post gives helpful tips to bring blog participation into company culture and improve the quality of your blog’s content. 

 

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