How-Tos

Master a new skill in 10 minutes or less

Chances are, there are at least a few marketing tasks you can’t handle—even if you’re a seasoned pro. Not to worry. We’ve made mastering new skills easy. How-To mock-up

Each How-To is a short, step-by-step tutorial explaining a discrete task. When appropriate, we’ve included screenshots or illustrations to take the guesswork out of learning. You will also find overviews of larger topics that provide critical context and explain important concepts.

And if you are Pro or Enterprise subscriber, these tutorials are a perfect complement to our courses. Best of all, we’re continually adding to our library, and we’re updating existing How-Tos as technologies change.

Here’s just a sample of over 80 How-Tos in our library (and many more are on the way):


Selected How-Tos


Content Marketing

  • Understanding Content Marketing
  • How to Create an Editorial Calendar

Blogging

  • How to Write a Compelling Headline
  • How to Write a Blog Post
  • How to Promote Your Blog Post

Email Marketing

  • Understanding Email Marketing
  • How to Write Effective Email Copy
  • How to Write a Great Email Subject Line

Speaking Engagements

  • How to Find Speaking Engagements
  • How to Secure a Speaking Engagement

Webinars

  • How to Select Webinar Topics
  • How to Conduct a Webinar
  • How to Promote a Webinar

Differentiation, Positioning & Messaging

  • Understanding Positioning & Messaging
  • How to Select Your Differentiators
  • How to Write Your Positioning Statement

Social Media

  • Understanding Social Media
  • How to Create a Social Media Calendar
  • How to Set Up a LinkedIn Company Page
  • How to Run a LinkedIn Group
  • How to Use Twitter
  • How to Promote Your Content on Twitter

Search Engine Optimization

  • Understanding SEO
  • How to Set up Google Analytics
  • How to Secure Inbound Links

See the complete list of How-Tos »

Coming soon

We are adding to and updating our library of How-Tos every month. Here are some exciting new titles we’ll be rolling out in the coming weeks.

  • How to Conduct a Website Audit
  • How to Create a Media Kit
  • How to Develop a Media List
  • How to Distribute a Press Release
  • How to Set Up Google Webmaster Tools
  • Understanding Blogging
  • Understanding Google Adwords
  • Understanding Referral Marketing
  • Understanding User Experience

Plans and Pricing

Annual Get 2 Months Free
Monthly
Quick Start
$29/month
*Billed Monthly
Quick Start PRO
Most Popular
$199/month
*Billed Monthly
Enterprise
$999/month
*Billed Monthly
Quick Start Kits

Practical, easy-to-use introductions to specific topics. Most can be read from cover to cover in under an hour.

?
Written How-Tos

80+ step-by-step instructions to master a new skill. Each is designed to be read in 10 minutes or less.

?
Video Tutorials

Detailed, step-by-step video explanations of key skills. Most run about 10 minutes.

?
Video Quick Tips

Short, easy-to-digest tips and insights. Most videos are 1 to 3 minutes in length.

?
Full Research Reports

Get Hinge's new, in-depth research reports, starting with the 2018 High Growth Study. These full reports, which sell separately for hundreds of dollars apiece, are now available to all Pro and Enterprise members for free.

?
Deep-Dive Video Courses

In-depth, multi-part courses take you from high-level strategy to practical implementation. Each is broken down into bite-size pieces for easy consumption—at home, at work or on the go!

?
Expert Consultation

Schedule a free expert consultation session to discuss your marketing challenges. Renews every 6 months.

?
Unlimited Email Advice & Support

Ask your burning questions and receive detailed answers. We’re here to help your team thrive!

?
Student Seats

Number of students allowed to enroll.

?
1
1
Starts at 10
Quick Start
*Billed Annually
Quick Start Kits

Practical, easy-to-use introductions to specific topics. Most can be read from cover to cover in under an hour.

?
Written How-Tos

80+ step-by-step instructions to master a new skill. Each is designed to be read in 10 minutes or less.

?
Video Tutorials

Detailed, step-by-step video explanations of key skills. Most run about 10 minutes.

?
Video Quick Tips

Short, easy-to-digest tips and insights. Most videos are 1 to 3 minutes in length.

?
1
Student Seats

Number of students allowed to enroll.

?
Quick Start
*Billed Annually
Quick Start PRO
Most Popular
*Billed Annually
Quick Start Kits

Practical, easy-to-use introductions to specific topics. Most can be read from cover to cover in under an hour.

?
Written How-Tos

80+ step-by-step instructions to master a new skill. Each is designed to be read in 10 minutes or less.

?
Video Tutorials

Detailed, step-by-step video explanations of key skills. Most run about 10 minutes.

?
Video Quick Tips

Short, easy-to-digest tips and insights. Most videos are 1 to 3 minutes in length.

?
Full Research Reports

Get Hinge's new, in-depth research reports, starting with the 2018 High Growth Study. These full reports, which sell separately for hundreds of dollars apiece, are now available to all Pro and Enterprise members for free.

?
Deep-Dive Video Courses

In-depth, multi-part courses take you from high-level strategy to practical implementation. Each is broken down into bite-size pieces for easy consumption—at home, at work or on the go!

?
Expert Consultation

Schedule a free expert consultation session to discuss your marketing challenges. Renews every 6 months.

?
1
Student Seats

Number of students allowed to enroll.

?
Quick Start PRO
Most Popular
*Billed Annually
Enterprise
*Billed Annually
Quick Start Kits

Practical, easy-to-use introductions to specific topics. Most can be read from cover to cover in under an hour.

?
Written How-Tos

80+ step-by-step instructions to master a new skill. Each is designed to be read in 10 minutes or less.

?
Video Tutorials

Detailed, step-by-step video explanations of key skills. Most run about 10 minutes.

?
Video Quick Tips

Short, easy-to-digest tips and insights. Most videos are 1 to 3 minutes in length.

?
Full Research Reports

Get Hinge's new, in-depth research reports, starting with the 2018 High Growth Study. These full reports, which sell separately for hundreds of dollars apiece, are now available to all Pro and Enterprise members for free.

?
Deep-Dive Video Courses

In-depth, multi-part courses take you from high-level strategy to practical implementation. Each is broken down into bite-size pieces for easy consumption—at home, at work or on the go!

?
Expert Consultation

Schedule a free expert consultation session to discuss your marketing challenges. Renews every 6 months.

?
Unlimited Email Advice & Support

Ask your burning questions and receive detailed answers. We’re here to help your team thrive!

?
Starts at 10
Student Seats

Number of students allowed to enroll.

?
Enterprise
*Billed Annually

Courses can be purchased individually, too!

Prices starting from $750.
See our Courses page for details.
Have questions? Contact us or call 703 391 8870 ext. 107.