The Visible Expert® Revolution
How do ordinary experts become their industry’s top thought leaders? Our new book The Visible Expert Revolution explains exactly how it’s done.
How do ordinary experts become their industry’s top thought leaders? Our new book The Visible Expert Revolution explains exactly how it’s done. Featuring the stories and advice of Visible Experts from a wide range of professional services, the book is a comprehensive yet accessible guide any expert can use to raise their profile and achieve extraordinary success.
And starting today, it’s available on Amazon!
In this book, based on more than a decade of research into hundreds of individual experts, you’ll learn why the almighty referral is in decline, how today’s buyers of services are hungry for authoritative information, and how you can position yourself as a buyer’s top—and sometimes only—choice. At the same time, you will reach an audience far wider than you ever imagined.
The Visible Expert Revolution is your handbook to raise your profile, sharpen your expertise and command fees more than ten times higher than average.
Table of Contents
- Chapter 1: Why Become a Visible Expert?
- Chapter 2: Claim Your Niche. Develop Your Perspective.
- Chapter 3: Research Your Audience
- Chapter 4: Develop Your Visibility Plan
- Chapter 5: Build your Visibility Toolkit
- Chapter 6: Implement Your Plan
- Chapter 7: Sharpen Your Expertise
Advance Praise for The Visible Expert® Revolution
“Expertise is more important than ever. The Visible Expert Revolution shows you how to turn your expertise into a rewarding and impactful career.”
—Jonah Berger, Wharton Professor, Bestselling Author of Magic Words, Contagious, Invisible Influence, and The Catalyst
“This book is a game-changer for professionals seeking to establish themselves as prominent thought leaders. Filled with insights and practical strategies, it empowers individuals to make an indelible impact in their field. A must-read for any expert who aspires to become a true industry leader.”
—Michael Brenner, B2B Marketing Expert, Author of The Content Formula and Mean People Suck, Founder of Marketing Insider Group