Visible Firmâ„ Online Workshop: Content Marketing the Right Way
The Practical Guide to Thought Leadership
What does it take to become a highly visible thought leader? In fact, it’s a well understood, systematic process that any firm — even yours — can use to build a powerful reputation in the marketplace.
But it takes careful planning and an easy-to-follow approach to turn your expertise into content that people will seek out and admire.
In this online workshop workshop, Hinge Managing Partner Lee Frederiksen, Ph.D., will help you develop a sophisticated but practical content marketing plan. And he will explain how to pull it off without overwhelming your staff.
What you’ll learn:
- Introduction to the content funnel
- The different kinds of content and how each works
- How to choose which content is best for you
- How to put together your content strategy
Please click the following links for accompanying materials: