The LinkedIn Guide for Professional Services Executives – 3rd Edition

You already know that LinkedIn is an important part of your online presence. But you might not know how fast it’s growing: as of May 2014, over 300 million professionals belonged to the network. Today, professional services buyers use social media to “check out” providers more often than they consult references.

All this growth means change for LinkedIn, including new features and new opportunities. We’ve revised our free LinkedIn Guide for Professional Services Executives to help you stay up-to-date, making it easier than ever to build a powerful presence on LinkedIn.

What’s Inside:

  • Introduction
  • Chapter 1: Identify Your Goals
  • Chapter 2: LinkedIn’s Top Tools
  • Chapter 3: The 10-Minute-a-Day Plan
  • Chapter 4: Building Your Online Brand
  • Chapter 5: Five Steps to Starting a Group on LinkedIn
  • Chapter 6: Lead Generation on LinkedIn
  • Conclusion: The Future of LinkedIn

Download your complimentary guide to get started on creating an effective LinkedIn strategy for you and your professional services firm!

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