Rowing Together: Align Your Team. Harness the Power of Marketing Planning.

What does it take to outcompete in today’s challenging marketplace? You need a plan that equips your team for success—from the very start. A plan with proven, modern strategies baked right in. A plan that will reach your audience in every significant channel, building engagement, trust and preference for your firm over all the rest.

Join Hinge Partners Liz Harr and Karl Feldman as they walk you through a research-based way to build a powerful, strategic marketing plan that harnesses your team’s full marketing potential. In this webinar, they’ll explain how to get the internal buy-in you need to move forward. Next, they will lay out a 7-step process you can use to create your firm’s marketing plan. Finally, they’ll share the latest data on high-growth professional services firms and share practical marketing insights that your firm can start using today.

You’ll leave the webinar with a clear understanding of what goes into a strategic marketing plan and exactly what you need to do to deliver exceptional marketing performance and higher profits.

What you’ll learn: 

• Which marketing techniques are usually a waste of time
• Strategies for increasing stakeholder buy-in for your marketing plan
• The 7-step process for building an integrated marketing plan of your own
• The most impactful marketing techniques of high-growth firms
• How much you should expect to spend on marketing