Research-Based Insights that Drive Exceptional Visibility and Growth
For over a decade, the Hinge Research Institute has conducted ongoing independent research into professional services firms and their clients. It also helps organizations that target professional services find new ways to reach and engage them.
The Institute is dedicated to achieving three goals:
- Uncovering the marketing strategies and business challenges of high-growth professional services firms so others can learn from their success
- Giving B2B companies and associations the data and insights they need to understand and profit from the professional services industry
- Equipping organizations with original and licensed research to feed long-term content marketing initiatives, drive leads and close more business
The Hinge Research Institute created this resource kit for Journalists interested in working with us. Click the button below and download the free resource guide.
Short Description (48 words)
The Hinge Research Institute, a division of Hinge, conducts and publishes independent research on the professional services to uncover the marketing strategies of high-growth firms. It also supplies B2B companies and associations the data and insights they need to understand, engage and profit from the professional services industry.
Long Description (96 words)
The Hinge Research Institute is the research arm of Hinge, a leading branding and marketing firm for professional services. The Institute’s mission is three-fold: 1) to conduct ongoing, independent research into professional services firms and their marketing habits, with a special focus on the characteristics of high-growth firms; 2) to collaborate with other organizations, including B2B companies and associations, on research that helps them understand professional services markets and achieve their goals; and 3) to equip organizations with the original and licensed content they need to deliver powerful content marketing initiatives.
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