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Sylvia Montgomery to Present Webinar with PSMJ
Sylvia Montgomery to Present Webinar with Ken Tichacek of PSMJ.
Date and time: Wednesday, August 20th at 1:30pm EST
Subject: How a Strong Brand Can Drive Business Development
Your brand is arguably your A/E/C firm’s most valuable asset. As the combination of your reputation and visibility in the marketplace, a strong brand translates into a wide range of benefits for your firm.
But how can you go about building a powerful brand? And what impact does your brand have on business development and your firm’s ability to close the sale?
On August 20th, PSMJ consultant and seminar leader Ken Tichacek and Hinge Marketing Senior Partner Sylvia Montgomery will present a webinar to explore the answers.
Ken and Sylvia will cover topics including:
- How strong brands impact business development and how business development can impact your brand
- Why your brand really isn’t about you
- Tips for closing the sale and getting referrals from clients
- Top brand building strategies, including the importance of content marketing and having high visibility experts within your A/E/C firm
PSMJ Resources, Inc. is the world’s leading authority, publisher, and consultant on the effective management of architecture, engineering, and construction firms. With offices in the United States as well as the United Kingdom and Australia, PSMJ offers over 150 titles in book, audio, and video format. In addition, the company publishes several monthly periodicals and delivers dozens of seminars, roundtables, conferences, webinars, and in-house training sessions every year for A/E/C professionals around the world. PSMJ’s sought-after consulting expertise covers a range of critical business areas such as strategic planning, project management, valuation, succession planning, and mergers & acquisitions.