Getting Back in the Game: A Playbook to Help Professional Services Firms Win Under “The New Normal”

How does your professional services firm succeed in an uncertain world? What will it take to start winning the business development game again?

In this popular playbook, Hinge spells out what it takes to adapt to today’s Covid-19 marketplace. You’ll learn how the professional services buyer has changed—and what specific strategies, tactics and tools you can use to reach your audiences, even if they are working from the seclusion of their homes. You’ll learn how to build a powerful, resilient business development program that will improve your prospects in any economy.

What You’ll Learn:

• What’s changed about the marketplace and how you can adjust
• Whether you should rethink your business model, and what that might look like
• What marketing strategies work best in today’s remote marketplace
• How to establish trust in a world where face-to-face interaction is no longer possible
• How to build a more resilient and powerful business development and sales program
• Specific strategies you can use to improve your margins and deliver more value