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Branding and Marketing for Professional Services
About Hinge
About Hinge
Team
Leadership
Client Service
Program Management
Research
Creative
Marketing
Business Development
Business Operations
News & Events
Latest News
Events
Awards
Careers
Our Culture
Great Benefits
We’re Hiring
Contact
Our Services
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Our Work
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AEC
Consulting
Government Contracting
Legal
Technology & SaaS
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About the Hinge Research Institute
About Our Research
Thought Leadership Services
Custom Research Studies
Licensed Research & Sponsored Studies
Co-sponsored Webinars
Hinge Research Institute Case Stories
Hinge University
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Find Your Competitive Advantage: Differentiation, Positioning & Messaging
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Author: Lee Frederiksen, Ph.D.
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