A laptop displays a presentation titled 7 Emerging Trends to Spice Up Your B2B Marketing with an image of various colorful spices and seeds in spoons arranged in a row on the screen.
Free Webinar

7 Emerging Trends to Spice Up Your B2B Marketing

Join Hinge’s Head of Digital Strategy, Kelly Waffle, and Senior Research Manager, John Tyreman as they walk you through a 7 of the hottest trends in professional services marketing.


Building a strategic marketing plan which is dynamic and effective can be a real challenge for professional service firms, especially as technology continues to change at a rapid pace. For many firms, it may be time to spice up the marketing mix.

Join Hinge’s Head of Digital Strategy, Kelly Waffle, and Senior Research Manager John Tyreman as they walk you through a 7 of the hottest trends in professional services marketing. Discover how some of the fastest growing firms in your industry are leveraging emerging strategies to gain a competitive edge over their competitors.

Trends we’ll explore:
  • Artificial Intelligence (AI) and Machine Learning
  • Chatbots and Live Chat
  • Podcasts & Micro Influencer Marketing
  • User-Generated Content (UGC) & Live Video
  • Original Research in Content Marketing
  • Account Based Marketing and Sales (ABM)
  • Subscription-Based eLearning Platforms
Presenters: Kelly Waffle and John Tyreman

Cost: FREE

 

Portrait photo of a man with glasses, short dark hair, and a beard, wearing a dark blazer and blue shirt, smiling at the camera. Text below reads KELLY WAFFLE.A bearded man with dark hair, wearing a blue plaid shirt, is smiling at the camera. Below the image, the name John Tyreman is written in bold black letters.

Watch Now