Join the 2021/2022 AAM Accounting Marketing Budget Benchmark Study

Fill out the form on this page and we’ll send you a unique survey link where you can complete the survey and receive your free copy of the results.

Join the Study. Get the Report for Free!

Every other year, the Association for Accounting Marketing and Hinge join forces to conduct the industry’s most comprehensive study of accounting marketing budgets – and we need you to join this year’s study!

When you complete the survey, you receive the full research report at no cost when it is published. This report will retail for $600, so don’t miss this opportunity.

In the report, you’ll learn how your firm compares to industry benchmarks, such as:

  • Overall marketing spend as a percentage of firm revenue
  • Percentage of staff devoted to marketing
  • Which marketing techniques most firms favor
  • What high-growth firms do differently
  • How the pandemic affected marketing spending
  • And more!

Your privacy is our top priority:

  • Responses are completely confidential.
  • All responses are aggregated for analysis.
  • Data will be used for research purposes only.

How do you participate?

Fill out the form on the right and we’ll send you a unique link to the survey within 24 hours. You’ll be able to use that link to resume your progress at any time until the survey is closed. Please submit your responses — and you’ll be among the first to receive the survey report, at no cost to you.