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Agile Marketing for Professional Services

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Check out our latest video blog post above where we discuss the importance of agile marketing for professional services firms. With the constant evolution of marketing, there's a growing demand on marketers to develop their skill sets to keep up with new tactics. Marketers can no longer create annual marketing plans and analyze progress and effectiveness just a few times a year. Marketing efforts now need to be evaluated and adjusted continually.

For more on agile marketing and creating your firm's marketing plans, check out our Marketing Planning Guide for Professional Services.

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Author: Sylvia Montgomery, CPSM A Senior Partner and the head of Hinge’s A/E/C practice, Sylvia collects many shoes and wears many hats. When she’s not traveling around the country for speaking engagements or client meetings, you will find Sylvia creating marketing and branding strategies for clients, supervising her A/E/C team, developing new business, or working on her personal brand. With a 20+ year career spanning visual communications, strategy, and marketing, and over a decade working in the A/E/C sector, Sylvia brings a creative, business-focused approach to her client engagements.

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